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Homework Help: Solved 254269

If you have chosen to complete a professional project this semester, you will write a written proposal for your project to turn in here. Your proposal should contain the following: Statement of the situation or problem — explain the communication issues you will help to resolve for your “client” organization. (I realize that some of you are working with clients and some are working on a project for your own business. In that case, describe the unique communication situation or challenges you face in this business or industry.) This situation or problem should be supported with evidence to the extent possible. Audience analysis — describe the specific different audiences for this project. Provide any data you can find on things like the audience’s knowledge of the company, product or service; interest in your company, product or service; current attitudes towards your company, product or service; and things like their media or communication preferences. In addition, what are the best channels to reach your key audiences? Do you need to collect additional audience analysis data for this project? (If so, articulate how you plan to do so.) List of communication goals for your project (as specific as possible), along with a description of each of the communication pieces (output) you will create and how those pieces help accomplish the goals. Timeline that explains what you will have completed by each major class check-in date (e.g. 10/12, 11/9. etc.), as well as other relevant dates through completion of the project by 12/7. Think about which pieces you need to create first, second, etc. Break each task down into logical steps, then create a schedule for completion of the steps. This is a working document. List of needed resources and budget — think about the resources you need to complete the project. Create a list of any needed resources. If you are working for a client, what is their budget for this project? You will need to figure out how to complete the project and stay within budget. If you are funding the project yourself, what is your budget? Plan how you will complete the project and stay within that budget. (If your budget is $0, make sure you are honest and only plan to accomplish things that you can afford to do). The length of your proposal will be about 4-8 pages (typed, double-spaced) plus the timeline, resources, and budget added as tables or appendices at the end. If you cite sources, use APA style. Rubric Project Proposal Project Proposal Criteria Ratings Pts This criterion is linked to a Learning OutcomeSituation AnalysisIs it clear, thorough, thoughtful, insightful. Look at both internal and external variables that may influence the situation. 15.0 pts This criterion is linked to a Learning OutcomeAudience AnalysisThorough description of audiences or stakeholders. Explain the motivations or interests of each. Provide any data you have on the audiences and explain the source of the data. If you were going to collect data to learn more about your audience(s), how would you collect it? 15.0 pts This criterion is linked to a Learning Outcome Communication Goals/Objectives Are the goals measurable? Do they follow logically from the situation analysis? How will you know if you’ve succeeded in accomplishing your goals? 10.0 pts This criterion is linked to a Learning Outcome Timeline and Budget Are these sections detailed? Logical? Explanation of resources needed and resources available. Are the budget and timeline realistic for this project? 5.0 pts This criterion is linked to a Learning Outcome Writing QualityIs the writing clear, concise, organized, grammatically correct, error-free? 5.0 pts Total Points: 50.0 PreviousNext


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